Apple and the Bot War on Apps

Last month, Peter Kafka gravely warned via Recode that “the app boom is over.” The main data point surfaced by Kafka was that users—wait for it—are not still downloading apps they already had last year, such as the widely deployed Facebook and Messenger (below).

Kafka painted out a picture of slowing app downloads (at least in the U.S.) and observed in conclusion that “you can still break through the saturated app market, if you are very very very lucky, and good. But the odds are stacked against you.”Read more

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